We're thrilled to roll out some fantastic enhancements to our marketing platform, all thanks to the invaluable feedback from our awesome users! Now, you'll have more detailed insights at your fingertips, helping you nail every email or SMS campaign.

Pinpoint Engaged Users

With this update, you can now easily pinpoint who clicked on your campaign links. This granular data helps you understand your audience better and tailor your future campaigns to their interests.

Geographic Engagement Insights

Not only can you see who engaged with your campaign, but you'll also know where they're located. This geographic data is a game-changer for fine-tuning your targeting strategies.

New Email Footer

We've added a new email footer content block to make your emails even more effective. Now, you can guide your customers back to your website with essential information placed right at the bottom of your emails. Plus, it's easier for readers to unsubscribe, helping you build an active mailing list.

Tagging for Inbox Organization

We know how crucial organization is for managing your inbox. With our latest update, you can tag multiple conversations at once, even before closing them. This feature helps you keep track of important topics and maintain a tidy inbox.

Team Sync for Seamless Collaboration

We believe in the power of teamwork, especially in customer service. That's why we've introduced a team sync feature. Now, your customer service reps can see when their teammates are viewing the same conversation or chat in real time, fostering better coordination and prompt responses.

Customizable Inbox Display

We understand that everyone has their own unique way of working. So, we've made the inbox display customizable. Adjust the layout to suit your preferences and create a workflow that's just right for you.

Smarter Canned Responses

Time is precious, and our upgraded canned responses feature helps you save it. Our smart system suggests the best responses based on your customer's messages, making communication efficient and effective.

Enhanced Text Editor

Clear communication is vital, and our upgraded text editor is here to help. With a wider variety of editing options, you can easily format your responses, emphasize key details, and create visually appealing messages.

We're super excited about these updates and we hope you are too! They're designed to make managing your emails easier, boost team collaboration, and take your marketing & customer to new heights. Enjoy these new features and connect with your customers in a smoother, more effective way!

Today, we are thrilled to introduce our first-ever Call feature - "Call Summary". This allows you to manually record and save call summaries with your customers. With just a click of the compose button, you can easily log call summaries directly in your inbox. To set up this feature on your preferred inbox, simply visit the channels section under your inbox settings.

Bulk Contact Deletion

Effortlessly delete multiple saved contacts at once with our new bulk deletion feature. Instead of deleting contacts individually, just click the "name" checkbox to delete all contacts on the current page.

Enhanced Contact Filters

Easily filter your contacts based on specific criteria, such as custom fields or date ranges. This allows you to quickly access the information you need at any given moment.

Admin Home

Our new Admin Home provides a complete overview of your organization's account activity on Simpu, ensuring you stay up to date with everything happening within your team. Additionally, admins can set quick preferences right from the home page, making it even more convenient to manage your organization's settings.

Unsubscribe Button

To respect your customers' preferences, we have added an unsubscribe button to your email campaigns. This allows customers to easily opt-out of your mailing list if they choose to do so.

Improvements and Fixes

• We've enhanced the contacts view page for better usability.
• To help differentiate between chats, we've added name tags to conversations in the inbox.
• Our workflow automation has been improved with the introduction of the Rules feature.

Bulk actions

This innovative feature enables you to swiftly choose multiple messages through checkboxes. Seamlessly delegate tasks to support agents or resolve multiple queries simultaneously with just a click! Experience enhanced productivity and streamlined communication like never before.

Reopen Conversations

To allow support agents refer back to closed conversation we added the reopen conversations feature which allows closed conversations to be reopened but will remove all assignees on the conversation and move the closed conversation to the unassigned tab.

Undo Resolve

This feature will set the state of the conversation back to assigned and move the conversation to the assigned tab. These features are designed to improve our customers' experience. We believe that our customers will find them highly beneficial and help them get more out of our product.

Improvements and Fixes

- Improved onboarding for new customers

- Slight speed improvements on the inbox dashboard page.

- Bug fix with time calculation on analytics

- "Internal server error" notifications while responding to a message bug has been fixed

- WhatsApp message not delivering after first send has been fixed.

We are thrilled to unveil our 2023 release, designed to enhance your customer engagement.

Our objective is to empower businesses to improve their customer interactions and seamlessly integrate Simpu into their operations. We strive to provide businesses with the necessary tools to effectively target and connect with the right customers.

Today, we're launching a variety of new and upgraded features including improved historical data, notifications, and notification settings, as well as new integrations with Jira, Shopify, Hubspot, and Zoom. Additionally, we're introducing new features like business hours, customer satisfaction ratings, reseller settings, custom fields, and virtual bank accounts.

Business Hours

We added a feature called business hours, which enables you to set the specific hours during which the company is open for business.

This feature now allows you to set your team's availability during the weekdays, with 9 am-5 pm as the default. You can now adjust the availability as needed. Additionally, queries outside of office hours will be automatically handled by our bot, which will notify your customers with an estimated response time and manage their expectations.

The Bot can be customized to suit any company's business/working hours. You can also set automatic replies for customers when you are out of the office.

- Business hours are used to calculate your automatic reply time.

- If a customer contacts you 30 minutes before your office hours start, the bot will notify them that you'll be back in 30 minutes and will display your office hours as 'Back in 30 minutes' regardless of when the customer messages you before your office hours begin.

When a customer tries to send a message outside of office hours, they’ll see the time your team will be back online.

If you selected "Weekdays" as your office hours and a customer attempts to message you during the weekend, the bot will automatically let them know you will be back on Monday or display your out-of-office reply and when you will be back to the office.

Reseller Program

This feature allows you to use Simpu's marketing platform as your own by customizing it with its own logos, colors, and branding. It is called white-labeling, which means the users can use our platform as if it was their own, without any reference to Simpu. This is useful for businesses that want to have a consistent brand experience for their customers and want to use our platform to reach out to their customers, but at the same time, want to maintain the look and feel of their own brand.

Customer satisfaction ratings (v1)

This enables support agents to gather feedback from your customers after their conversations have been closed. Once a support agent closes a conversation, the bot will automatically send a survey link to the customer, asking for their feedback on the support experience.

It allows managers to track the performance of their support agents through rating reports. This helps managers to identify top performers and pinpoint opportunities for improvement in the quality of support their team provides.

The analytics dashboard shows a total view of all ratings each support agent gets.

Custom Fields

We enhanced our contacts CRM feature by adding custom fields. Custom fields allow users to create fields that are specific to their business and customers, making it easier for them to store and update customer information.

Prior to this update, the only additional field that could be added was "Gender", however, with this enhancement, users will be able to store more information about their customers, such as their interests, purchasing history, and more. This will enable businesses to have a more detailed understanding of their customers and improve their customer engagement.

Virtual Bank Accounts

You can easily fund campaigns on Simpu by using the virtual bank accounts created for you. Once a user signs up on Simpu, they will automatically have access to a virtual bank account. This means that users can make bank transfers directly into their virtual bank accounts on Simpu, without having to manually reach out to Simpu support. This feature will enable users to run their campaigns more swiftly and efficiently, as they will no longer have to wait for manual approval of funding. This is a cost-effective and user-friendly solution for businesses to fund their campaigns on Simpu, it also provides an easy way for the business to keep track of their transactions.

Jira integration

This feature allows you to integrate their Jira account with Simpu, making it easy for you to manage and track issues related to your customer communication. With this integration, you can now create, track, and link issues with Jira directly from the Simpu platform. This means that users can handle customer issues more efficiently, without needing to leave the Simpu platform and switch between different tools. This will help users to streamline their workflow and improve their productivity by allowing them to manage customer communication and resolve issues in one place.

Zoom inbox integration

With zoom inbox integration, users can schedule meetings directly from the Simpu Inbox. This makes it easy for users to set up their next call with just one click, simplifying the entire process and making it more convenient for users. This feature streamlines the scheduling process, making it more efficient and organized, by avoiding the need to switch from your chat to schedule a meeting. This is valuable for businesses that rely on scheduling meetings with their customers, and it will help increase productivity.

Hubspot inbox integration

This allows our users to seamlessly integrate Hubspot's inbox into Simpu. This means that users can now manage their deals, contacts, and tickets directly from Simpu, eliminating the need to switch between multiple platforms. This is designed to make the process more efficient and provide more opportunities for success. With this integration, our users can quickly create, update or delete deals and contacts, and manage their tickets with ease, all from within Simpu.

Shopify inbox integration

You can seamlessly manage your e-commerce orders through Simpu. By connecting your Shopify account to Simpu, you can create new orders, cancel existing orders, and delete orders as needed. Additionally, you can make changes to your customers' orders directly from your Simpu account. This gives you a more efficient way to manage your online store and save time.

IMPROVEMENTS AND FIXES

- It is now possible to Import previous chats prior to connecting an account on Simpu - can be as far as 3 to 6 months prior to the connection.

- You can now send out notifications anytime via email marketing, inbox, or live chat.

- It is now possible to choose notification tones from the newly added tones.

- Fixed a bug where a blank notification toast pops out when a user carries out actions

- Fixed a bug where empty popup toast occurs when a note is added to a conversation

- Fixed a problem where a validation error occurs when trying to save a canned response

- Fixed a problem where CSAT toggle switch is not working

- Fixed a bug where Simpu throws an internal server error when a user tries to resolve an Instagram (CSAT connected account) conversation

- Fixed a bug where CSAT Rating link sent out in email conversations causes the conversation to return to the Unassigned state.

Settings

We revamped the Settings page and added a few new features to help your teams and organization members work faster and more efficiently.

- Overview page

The new Overview page provides you with quick access to actions relating to managing your organization, teams, and campaign helpers.

- Organization settings

Admins can now add an organization logo as well as update the organization name. We also added a delete organization button, we know you would have to use this 🙃.

- Profile settings

We've given our profile page a makeover to make it more intuitive and streamlined, so you can quickly update your profile information and get the information you need.

- Company profile

Unlock the potential of your email campaigns and make them uniquely yours with our tailored company profile feature. Showcase your business in a new way and watch as relationships with customers deepen. The data setup in your company profile will appear at the footer of your emails, making them look more professional and credible. This is a great way to build trust with your subscribers and stand out from the competition.

- Sender profiles

Sick of spending precious time entering your personal information when you send emails? Well, we've got some good news! Eliminate the tediousness and try out an easier way to reach out today. With sender profiles, you can store your email information once and use it multiple times with just the click of a button. No more tedious typing - sending emails is now hassle-free!

Marketing

We just made awesome new improvements to the create SMS and email campaign flows, so you can save time creating campaigns plus get finer-grained filtering for your perfect setup.

- Simplified SMS and Email Campaigns

We've given a major upgrade to our campaign creation process: it's now faster, simpler, and more efficient! So get ready for some serious SMS & Email delivery action.

- Start from scratch

Unleash your creative side with our new "start from scratch" feature! You can now design email campaigns that reflect all of the unique ideas and content you've been dreaming up.

- Smart SMS Templates

Get your campaign game on point with our smart SMS templates! Let us power up your messaging and help you create campaigns that stand out.

- Improved Campaign filters

We've levelled up the campaigns dashboard! Now you can filter with ease, tracking and staying on top of your game in no time. That's how to stay ahead - simple yet powerful.

Reports

Reports give you an effortless solution to measure and monitor your marketing strategies - giving you a complete overview of how well they're working! Keep tabs on the progress of all your campaigns in one simple place.

With our powerful reporting tool, you can easily generate a CSV report for your campaigns over any period of time. This valuable data will help you optimize your marketing efforts and get the most out of your budget. With Reports, you'll always know exactly how your campaigns are performing and where you need to improve.

So why wait? Sign in today and experience these new features and updates for yourself!